The creative duo joined us in 2015 on a creative placement and worked across a number of brands including Waitrose & Partners, Campaign Against Living Miserably (CALM), Volkswagen, IAMS (Mars), Virgin Atlantic and the Hey Girls’ ‘Pad Ad’.

Zoe and Sali went on to join 4creative in 2020 where they recently created the trailer for the Great British Bake Off 2023, which saw a group of determined ingredients embark on a treacherous journey to the Bake Off tent. They also made a campaign featuring real-class warfare to advertise the channel’s competitive reality TV show Rise & Fall. As part of International Women’s Day, the pair were behind #LetHerFinish, where female speakers were continually interrupted by male counterparts, as announcements were made across TV channels.